Dubai is the most populous city in the United Arab Emirates, with a population count of 3.4 million residents. It aims to be the main business and transport hub in Western Asia. Dubai flourished over the years, becoming one of the wealthiest cities in the world, partly caused by the oil and tourism revenue that it generates each year. Nowadays, less than 5% of the emirate’s revenue is from oil; Dubai’s economy now heavily relies on incomes from tourism, trade, aviation, financial services and real estate. The city is most well-known for its sightseeing attractions, such as the Burj Khalifa, which is the world’s tallest building, and its shopping malls, such as the Dubai Mall, which is the world’s largest shopping center.

Apart from these famous attractions, people can explore various additional luxuries in this vibrant city. In the Burj Al Arab, visitors can dine at an exquisite restaurant, while enjoying a great view. The Dubai Fountain is another great sight to see; this beautiful attraction is the world’s largest performing fountain, offering free shows for all visitors.

For those that wish to see the contrast between the new and old side of Dubai, the Dubai Frame is a good way to experience this; these two 150-meter towers allow you to view the entire city. Of course, there is also the opportunity to personally experience this difference; visiting the Al Bastakiya, which is a historic district, also known as Old Dubai, will be an eye-opener for those wishing to see the ‘’old’’ side of this city.

Other interesting stops include Alserkal Avenue, which is a cultural district filled with contemporary art galleries, and Sheikh Saeed Al Maktoum House, which is a historic building and former residential quarters of the former ruler of Dubai.

Dubai is a city of riches, luxury, astonishing high-rise buildings and infinite possibilities. The city allows for beautiful pictures, great tours and plenty of recreational activities. A trip to Dubai would definitely be a unique experience for you and your colleagues. Are you interested in an incentive trip, after reading about this destination? Go through the must-sees that are mentioned below, and request a quotation!


  • Burj Khalifa (the tallest building in the world)
  • Dubai Frame (two 150-meter towers, where you can see the old side and the new side of Dubai)
  • The Dubai Fountain (the world’s largest performing fountain with free shows)
  • Burj Al Arab (a 321-meter hotel with beautiful restaurants and luxurious suites)
  • Global Village (the world’s leading multicultural amusement park)
  • Dubai Miracle Garden (the world’s largest natural flower garden)
  • The Dubai Souks (traditional markets, such as Gold Souk or Spice Souk)
  • Dubai Mall (the world’s largest shopping mall)
  • Dubai Aquarium & Underwater Zoo (one of the largest aquariums in the world, located within the Dubai Mall)
  • Dubai Museum (history of Dubai, located inside the Al Fahidi Fort)
  • Jumeirah Mosque (a mosque for everyone for a better understanding of the Muslim faith)
  • Alserkal Avenue (a cultural district of contemporary art galleries)
  • Al Shindagha Museum (experience the vibrant history of Dubai and the Emirati culture)
  • Etihad Museum (history of the United Arab Emirates)
  • Jameel Arts Centre (a contemporary art institution)
  • Al Bastakiya (a historic district, also known as Old Dubai)
  • Sheikh Saeed Al Maktoum House (historic building and former residential quarters of the former ruler of Dubai)
  • Al Seef District (a new take on Dubai’s heritage district)
  • Dubai Creek (a man-made saltwater creek, which separates the city in two towns)
  • Ras Al Khor Wildlife Sanctuary (an urban protected area)
  • Jumeirah Beach

For a possible program, prices and additional information, please check our incentive trips information page before requesting a quotation.