Milan is the capital city of Lombardy, and it is the second-most populous city in Italy with a population of around 1.4 million residents. In the past, Milan served as the capital of the Duchy of Milan, the Western Roman Empire and the Lombardo-Venetian Kingdom. The city is most well-known for its strengths in the field of entertainment, art, design, media, finance, research and fashion. When it comes to GDP, Milan has the second-largest economy in the EU, after Paris, and it is therefore viewed as the economic heart of Italy. It is the wealthiest city among the EU non-capital cities. In addition, it has been recognized as being one of the four fashion capitals (Milan, New York, Paris and London).

When visiting this city, tourists, internationals and business people alike tend to explore the many churches, museums, and fashion opportunities. For a beautiful architecture, Duomo di Milano is a must see. This exquisite Gothic style building was built over the course of six centuries. Work for this cathedral first started in 1386, and it has been built and restored over the years to come, up until 1965 when it was finally finished. An interesting museum is the Leonardo da Vinci National Museum of Science and Technology, which contains many of Leonardo’s works, but also other scientific displays.

A semi-annual event that gives people a taste of the fashion world is Milan Fashion Week, this is a clothing trade show that is held in Milan in February/March and September/October. It is part of the global ‘’Big Four Fashion Weeks’’, along with New York Fashion Week, London Fashion week and Paris Fashion Week.

Milan is a city with a thriving fashion industry, many famous artworks and a steadily prospering and flourishing economy. The city allows for beautiful pictures, great tours and plenty of recreational activities. A trip to Milan would definitely be a unique experience for you and your colleagues. Are you interested in an incentive trip, after reading about this destination? Go through the must-sees that are mentioned below, and request a quotation!


  • Milan Cathedral/Duomo di Milano (took over 600 years to complete)
  • Church of Santa Maria delle Grazie (gothic style church)
  • Castello Sforzesco (15th century Renaissance palace)
  • Grand Galleria (one of the oldest shopping malls in the world)
  • Pinacoteco di Brera (art gallery, large collection of Italian art)
  • Leonardo da Vinci National Museum of Science and Technology (contains many of Leonardo’s works, but also other scientific displays)
  • Sant Ambrogio (one of the oldest buildings in Milan, Romanesque church)
  • Milan Archaeology Museum (history of ancient Milan)
  • La Scala Opera (one of the best in the world, renowned for its acoustic qualities and grandiose decoration)
  • Parco Sempione (large park and gardens)
  • AC Milan San Siro Stadium (one of the main sporting venues in Italy, home to AC Milan and FC Internazionale)
  • Naviglio Grande (canal tour)
  • Basilica di San Lorenzo (one of the oldest churches in Milan)
  • Cimitero Monumentale di Milano (monumental cemetery, open-air museum)
  • Royal Palace of Milan (fashion, design and art exhibitions are held every year)
  • Inside the royal palace; a museum divided into 4 parts, these allow you to explore the Neoclassical, Napoleonic, Restoration periods and the Unification of Italy.

For a possible program, prices and additional information, please check our incentive trips information page before requesting a quotation.